The Facts & Figures
Radio is widely regarded as one of the most powerful advertising media the world over. It's fair to say that probably most of us have made purchasing decisions after being exposed to radio advertising either exclusively or as part of a wider advertising mix.
When looking at any potential advertising it's crucial you hit the maximum target market you want to talk to and that the radio station fits this market. For that, you'll need to know the audience figures of the station.
The below audience figures are independantly surveyed and released every quarter by RAJAR, (Radio Joint Audience Research Ltd), and the company provides the facts and figures for some 320 commercial and BBC stations accross the UK.
You can download our full media pack here, but you'll find the topline figures below